The Best #USQEats, Sweets + Treats to Celebrate Easter

Your Guide to Easter in Union Square

Spring Bonbons at Gotham Bar and Grill

From planning Sunday brunch to crafting and filling festive baskets, Union Square offers all the Easter essentials. Check out these locations to book a table, pick up desserts and have fun this holiday weekend.

Brunch + Dinner

Union Square Cafe

Dine with the neighborhood’s famous Union Square Cafe (101 East 19th Street) open for Easter brunch from 11 AM to 3 PM and dinner from 5:30 PM to 10:30 PM. Reserve.

Enjoy a Parisian style brunch 11 AM to 4:30 PM at Maison Kayser (841 Broadway), or take home French specialties chouquettes, financiers and more pastries.

Have an Easter a la Mexicana at Rosa Mexicano (9 East 18th Street). Celebrate Spring with Fresh Fish Primavera and drink Agua Fresca, the fruit flavored water traditional for Mexican Easter weekend festivals, all on the special Easter menu. Reserve.

Craft (43 East 19th Street) is open for prix fixe Easter Brunch. From 11 AM to 3 PM feast on a combo of pastry basket, family style starters and a choose-your-own main course. Reserve.

From Quiche to seafood tacos, Blue Water Grill (31 Union Square West) opens at 11:30 AM and offers a variety of brunch options. Reserve.

DIY with help from Whole Foods (4 Union Square South). Pick up ingredients and impress with spring gathering cooking tips.

Classic Italian dishes at the Florian Café (225 Park Avenue South) are perfect for bringing family together. Try brunch specials or dig in to Italian specialties like thin crust pizza and artisan pasta. Reserve.

Sweets

Sugar Bunny from Baked by Melissa

Get your sweet tooth fix for adults and kids. Spring Bonbons from Gotham Bar and Grill (21 East 12th Street) fresh out of Executive Pastry Chef Ron Paprocki’s “Chocolate Lab” are perfect for the sophisticated host. Try the 2017 Collection flavors Cointreau-Caramel, Lemon-Olive Oil, New York State Honey  and Strawberry-Yuzu. Pick them up, or have them delivered.

Dylan’s Candy Bar (33 Union Square West) has all Continue reading

Taste 28 Varieties of Hot Chocolate at City Bakery in February

The 25th Annual Hot Chocolate Festival Kicks Off Feb. 1st

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Since 1990, The City Bakery on West 18th Street (between 5th Ave and 6th Ave) has served one of the city’s favorite hot chocolates. The City Bakery Hot Chocolate Festival is back this year, celebrating 25 Years in Union Square! Join us to beat the cold with a mug of hot cocoa and handmade marshmallows.

Every day you visit in February you can expect a different hot chocolate special. Enjoy Espresso, Ginger, Tropical, Caramel, Dark Chocolate, White Chocolate, Banana Peel Chocolate, a special Love Potion on Valentine’s Day and so much more. When are you stopping by?

  • 1st   – Ginger Hot Chocolate
  • 2nd  – Espresso Hot Chocolate
  • 3rd   – Creamy Stout Hot Chocolate
  • 4th   – “Happy” Hot Chocolate
  • 5th   – Caramel Hot Chocolate
  • 6th   – Tropical Hot Chocolate
  • 7th   – Chili Pepper Hot Chocolate
  • 8th   – Cinnamon Hot Chocolate
  • 9th   – Darkest Dark Hot Chocolate #1
  • 10th – White Chocolate Waltz Hot Chocolate
  • 11th – S’Morey Hot Chocolate
  • 12th – Milk Chocolate Hot Chocolate
  • 13th – Espresso Hot Chocolate
  • 14th – Love Potion Hot Chocolate
  • 15th – Caramel Hot Continue reading

New Sushi Restaurant Sugarfish Says, “Trust Me”

LA Sushi Spot Opens First NYC Restaurant in Union Square

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Sugarfish offers a different kind of sushi experience: rolls that melt in your mouth. That’s because Chef Kazunori Nozawa serves the rice warm for a unique sushi experience.

The hit LA sushi spot opened its first New York location at 33 East 20th Street between Park Avenue South and Broadway. Sugarfish delivers dining service with reasonable prices and fixed menu recommendations. The standard “Trust Me” menu option gives you 8 pieces of sushi, 2 hand rolls, edamame and tuna sashimi for $39 with gratuity included. Check out the lunch and dinner menus.

Sugarfish does not take reservations and is open Monday to Saturday from Continue reading

Why We’re Excited For Fall in Union Square

Get the Inside Scoop On What You Can’t Miss This Fall in #UnionSquareNY

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14. Harvest in the Square | We kicked off the season on the first day of fall celebrating our vibrant community and culinary scene at the 21st Annual Harvest in the Square, raising a record $378,000 for Union Square Park and the surrounding neighborhood. Over the past 21 years, USP has raised over $5.7 million for district beautification and community programming. Thank you for joining us! (Photos)

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13. New Fast Casual on 4th Avenue | Lunch is easier than ever with so many fantastic grab-and-go options on 4th Avenue, just south of 14th Street. Crowds are lining up for the New York debuts of Cava Grill and The Pokè Spot, which join lunch favorites Dos Toros and Glaze, creating a corridor of delicious fast casual eateries. Later this season The Melt Shop opens its doors on the same block (Grilled cheese and tomato soup, please!).

12. The Class of 2020 | School is back in session and a new crop of students are adding vitality to the district from The New School and NYU, as well as NYU’s 16th President Andrew Hamilton for his first fall semester. Plus, The New School’s Mannes School of Music celebrates 100 years with nine special events Continue reading

#BWGMemories with Blue Water Grill

The Renovated Restaurant Reopens on Sep. 13

While it’s one of many restaurants lighting up Union Square’s culinary scene this fall, Blue Water Grill stands out with its creative take on unleashing its renovated space.

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Washing away usual signs of construction with the open sea, BR Guest used ocean waves wallpaper marked with words Blue Water Grill guests associate with the restaurant (fresh, thoughtful, original, breathtaking) to cover the building windows while they worked.

Prior to reopening next week on Tuesday, September 13, the Union Square staple is celebrating the past 20 unforgettable years in Union Square with stories from the community written on the ocean walls. Read the heartwarming #BWGMemories (we’ve already melted at four of the love stories) which will stay up until opening day, Continue reading

DC’s Hot Mediterranean Spot Cava Grill Opens First NYC Store Friday

Meet the Newest Union Square Chefs at the 21st Annual Harvest in the Square

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You’ve seen Cava’s lineup of dips + spreads (Hummus, Tzatziki, Crazy Feta, and more) decorating the aisles of our local Whole Foods Market. Starting Friday, August 26th, this culinary brand is bringing even more healthful Mediterranean-inspired eats to Union Square with Cava Grill at 143 4th Avenue (between E 13th and 14th Streets).

Before the official launch, Cava Grill will serve a community lunch on Thursday – guests can enjoy a free meal but Continue reading

20 Years of Blue Water Grill Brings Renovation, New Exec Chef

Starting July 11th, Blue Water Grill at 31 Union Square West is hanging up the “Gone Fishing” sign while it renovates its iconic space, reopening after Labor Day on September 6th.
Blue Water Grill
Twenty years ago, the Union Square institution opened in the former Bank of Metropolis historic landmark building and quickly Continue reading