The Best #USQEats, Sweets + Treats to Celebrate Easter

Your Guide to Easter in Union Square

Spring Bonbons at Gotham Bar and Grill

From planning Sunday brunch to crafting and filling festive baskets, Union Square offers all the Easter essentials. Check out these locations to book a table, pick up desserts and have fun this holiday weekend.

Brunch + Dinner

Union Square Cafe

Dine with the neighborhood’s famous Union Square Cafe (101 East 19th Street) open for Easter brunch from 11 AM to 3 PM and dinner from 5:30 PM to 10:30 PM. Reserve.

Enjoy a Parisian style brunch 11 AM to 4:30 PM at Maison Kayser (841 Broadway), or take home French specialties chouquettes, financiers and more pastries.

Have an Easter a la Mexicana at Rosa Mexicano (9 East 18th Street). Celebrate Spring with Fresh Fish Primavera and drink Agua Fresca, the fruit flavored water traditional for Mexican Easter weekend festivals, all on the special Easter menu. Reserve.

Craft (43 East 19th Street) is open for prix fixe Easter Brunch. From 11 AM to 3 PM feast on a combo of pastry basket, family style starters and a choose-your-own main course. Reserve.

From Quiche to seafood tacos, Blue Water Grill (31 Union Square West) opens at 11:30 AM and offers a variety of brunch options. Reserve.

DIY with help from Whole Foods (4 Union Square South). Pick up ingredients and impress with spring gathering cooking tips.

Classic Italian dishes at the Florian Café (225 Park Avenue South) are perfect for bringing family together. Try brunch specials or dig in to Italian specialties like thin crust pizza and artisan pasta. Reserve.

Sweets

Sugar Bunny from Baked by Melissa

Get your sweet tooth fix for adults and kids. Spring Bonbons from Gotham Bar and Grill (21 East 12th Street) fresh out of Executive Pastry Chef Ron Paprocki’s “Chocolate Lab” are perfect for the sophisticated host. Try the 2017 Collection flavors Cointreau-Caramel, Lemon-Olive Oil, New York State Honey  and Strawberry-Yuzu. Pick them up, or have them delivered.

Dylan’s Candy Bar (33 Union Square West) has all Continue reading

Union Square’s Premier Athletic Destination Paragon Sports Debuts Dept. 1908

Shop for Athletic, Outdoor and Casual Footwear in One Department

Visitors and residents alike know there’s one store in the city to fill all your athletic needs at once, and now it’s taking its footwear experience to the next level. Today, Paragon Sports introduces Dept. 1908 – your destination for 2,500 curated styles of footwear in a fresh, new space with its own dedicated entrance at 21 East 17th Street.

Announcing DEPT.1908 Paragon Sports' NEW Footwear Experience #dept1908 #paragonsports #grandopening

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The name gives a nod to Paragon’s New York City heritage as a family owned and operated and innovative specialty store since 1908.

”We felt that there was a void in the marketplace for the consumer experience while shopping for both technical and lifestyle product,” said Bruce Blank, CEO and President of Paragon Sports. “Dept. 1908 fills that void by offering an authentic NYC shopping experience through unmatched selection and on point expertise. Our Athletic, Outdoor and Casual Footwear departments have been brought together in an exciting new space while maintaining the specialty feel and staying true to the Paragon brand. ”

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LinkNYC Offers Advertising Opportunities to Small Businesses

Marketing Opportunity for Small Businesses with LinkNYC

LinkNYC is providing screen space for small businesses looking to drive business to their local shops. Appearing every 140 seconds, ads will be visible to pedestrians, shoppers and bikers on high traffic sidewalks.

Ideal for promoting events and special discounts at boutiques, restaurants and more, these special packages are designed for small businesses to make a maximum impact at an affordable price. Advertise on one Link for $250/week or two Links Continue reading

Vote #USQEats Joe’s Pizza in NYCGO March Madness Food Fight

Which of New York’s Best Eats Will Take Home the Prize?

Joe’s Pizza is known as the quintessential New York slice. So it’s no surprise the Classic Slice was given the top seed for the foodie version of March Madness, New York City’s Food Fight: Tournament Edition. After breezing through Round 1 with the most resounding victory of the tournament, Joe’s now faces Peter Luger’s Porterhouse Steak to move on to the Flavorful Four. Voting for this round ends Monday, March 27th at 9 AM. Take a break from basketball brackets and vote for New York’s most classic dish.

After you vote, be sure to do your best #CheeseFense cheer with a slice at Joe’s in Union Square at 150 East 14th Street.

How to Celebrate Pi Day During a Snow Storm

Things To Buy for a Storm: Water, Food, Pie…

Mighty Pie located in the North Plaza of Union Square Park


 
Snow Storm Stella may be on her way to New York, but that doesn’t mean Pi Day can’t be celebrated in all its glory. March 14th acknowledges the mathematical constant π (pi), or the ratio of a circle’s radius to its circumference’s first three digits, but for foodies everywhere, it gives us an excuse to devour some of the best pies in New York. While you stock up on snow day essentials, be sure to add pie to your grocery list.

The Sweets

Our world famous #bananacreampie! 👌🍌🍴

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The Coffee Shop (29 Union Square West) is New York’s go to spot for Banana Cream Pie with fresh banana custard drizzled in warm chocolate sauce.

The Union Square Greenmarket in Union Square Park has seasonal pies with the freshest fruits from local producers and is open every Monday, Wednesday, Friday and Saturday.

Pick up ingredients at Whole Foods (4 Union Square South) and put a pie in the oven on a freezing day. This recipe for pumpkin apple pie promises to satispie.

Hill Country Chicken

At the 21st Annual Harvest in the Square, Hill Country Chicken (1123 Broadway) served its famous trio of pies: Pecan, Pumpkin and Whiskey Buttermilk Pies. Order a full pie or a bite sized pie cup.

The Savories

Mighty Pie (Union Square Park Northwest Corner) stuffs everything from ham and cheese to  Continue reading

The Vineyard Theatre Welcomes a New Managing Director + Show

Union Square Partnership Welcomes Suzanne Appel to the Neighborhood

suzanne-appel

Right on cue with a fresh new year, the Vineyard Theatre welcomes its new managing director Suzanne Appel to kick off 2017. Appel comes to the Vineyard from Hubbard Street Dance Chicago, where she has served as the Director of External Affairs since 2015. Prior to her role at Hubbard Street, she served as Managing Director at Cutting Ball Theater in San Francisco, according to the press release.

“The Vineyard has had a profound impact through the years, developing and launching so many incredible new plays and musicals,” said Appel in a statement. “I am looking forward to working with Doug and Sarah and with the Vineyard’s Board of Directors, staff and artists to advance the company’s mission to nurture artists and bold new work. As a native New Yorker, I’m also thrilled to be coming home to this wonderful community.”

We are thrilled to welcome Appel to the district, and to the Union Square Partnership, of which the Vineyard Theatre is a long-standing board member and supporter.

“With its long-list of award winning shows and playwrights, the Vineyard Theatre is a key partner in our work to market the district and showcase the very best that Union Square has to offer,” said Jennifer Falk, executive director of the Continue reading

Taste 28 Varieties of Hot Chocolate at City Bakery in February

The 25th Annual Hot Chocolate Festival Kicks Off Feb. 1st

city-bakery-hot-chocolate

Since 1990, The City Bakery on West 18th Street (between 5th Ave and 6th Ave) has served one of the city’s favorite hot chocolates. The City Bakery Hot Chocolate Festival is back this year, celebrating 25 Years in Union Square! Join us to beat the cold with a mug of hot cocoa and handmade marshmallows.

Every day you visit in February you can expect a different hot chocolate special. Enjoy Espresso, Ginger, Tropical, Caramel, Dark Chocolate, White Chocolate, Banana Peel Chocolate, a special Love Potion on Valentine’s Day and so much more. When are you stopping by?

  • 1st   – Ginger Hot Chocolate
  • 2nd  – Espresso Hot Chocolate
  • 3rd   – Creamy Stout Hot Chocolate
  • 4th   – “Happy” Hot Chocolate
  • 5th   – Caramel Hot Chocolate
  • 6th   – Tropical Hot Chocolate
  • 7th   – Chili Pepper Hot Chocolate
  • 8th   – Cinnamon Hot Chocolate
  • 9th   – Darkest Dark Hot Chocolate #1
  • 10th – White Chocolate Waltz Hot Chocolate
  • 11th – S’Morey Hot Chocolate
  • 12th – Milk Chocolate Hot Chocolate
  • 13th – Espresso Hot Chocolate
  • 14th – Love Potion Hot Chocolate
  • 15th – Caramel Hot Continue reading