Where to Kick-Start Your 2016 Fitness Goals

_SAJ4013With over 70 gyms, studios, and fitness apparel retailers, Union Square is ideal for getting you to tackle your goals this year. Along with the long list of boutique gyms and studios (below), retailers are also getting into the game. On lower Fifth Avenue, Athleta and Lululemon have opened up brand new workout spaces. Athleta’s new subterranean space features free fitness programming all month. Not to be outdone, Lululemon’s new massive location down the street also features fitness space as well as a community space complete with long tables, a kitchen, and fitness workshops. Dubbed Hub Seventeen, the new Lululemon space is decked out with exercise equipment and includes changing rooms, lockers, and a bathroom. Finally, a free concierge service makes it easy to shop by giving you the ability to messenger items home, make dinner reservations, or book your spot at some of the neighborhood’s most exclusive studios. Check out these retailers and tons of other fine gyms and boutique studios in Union Square. Continue reading

Win Big With #USQSweatFest Social Media Giveaways!

Social Media Giveaways - How to Enter

The Union Square Sweat Fest kicks off today! Our weeklong health and fitness festival already has over 1,000 people registered for Sweat Fest passes, giving them access to free classes at popular boutique studios, membership passes to top gyms, and in-store classes and discounts at fitness retailers.

Get into the action with #USQSweatFest Social Media Giveaways all week long! Follow us on Twitter and Instagram and follow the rules to enter for your chance to win Continue reading

Union Square Welcomes Reebok FitHub

DSC01920Reebok FitHub is now open at 1 Union Square West! Come by for free fitness classes featuring world-class instructors Tara Stiles, Joe DeSena, Carrie Tollefson, Rachel Newsham, Mark Nu’u, Gerren Liles, and Team J2Fit. For a limited time, they’re offering training, yoga, running, and studio workouts until August 14th.  For more event details and registration, click here. Continue reading

Get Sweaty for a Cause! Sweaty Saturday is Tomorrow, February 22nd

flex studio

photo credit: Flex Studio

This year, Sweaty Saturday™ is happening tomorrow, February 22, 2014. New York City’s finest fitness studios, health brands and wellness experts will be devoting the day entirely to fitness, health and wellness!  Several of Union Square area fitness facilities will be offering special classes and energetic music, in addition to nutritional advice, goodies, raffles and giveaways. See a full list of neighborhood participants below. Continue reading

New York City’s Heart of Health & Beauty

photo credit: Reebok

photo credit: Reebok

Union Square is getting stronger and even more beautiful in 2014 with the opening of two New York health and beauty destinations. As reported in our latest Biz & Broker Quarterly, this spring, Reebok is set to open a FitHub on the corner of 14th Street and Union Square West. The new fitness mecca will be the largest of the brand’s stores in New York City and will include a 4,800 sf apparel shop and 6,800 sf CrossFit gym. Continue reading