Last night, the W New York – Union Square debuted its newest installation: Fantastico. The piece is the creation of Wanda Barcelona, the remarkable Spanish design firm celebrated for magical paper and cardboard constructions and dreamy ephemeral environments. The installation celebrates the International Contemporary Furniture Fair (ICFF) and the recent completion of the hotel’s multi-million dollar renovation. Check it out now in the hotel’s Living Room.
Category Archives: USP Partners
FRIDAY: Designer Eyewear Trunk Show

It’s never been cooler to wear glasses. This Friday, Union Square Eye Care is hosting Designer Eyewear Trunk Show. Get your new frames at half the regular price. If you already have perfect vision, you can buy non-prescription designer sunglasses from brands like Michael Kors and Calvin Klein. Check it out.
Designer Eyewear Trunk Show
Friday, May 17th
11:00 AM – 7:00 PM
Union Square Eye Care
235 Park Ave South, 2nd Floor
New York, NY 10003
On May 12th, Treat Your Mother to Union Square

Scrambling for the perfect Mother’s Day treat? Whether you want to give mom flowers, pamper her like a queen or take her out for brunch, Union Square has everything you need to make her day special. Check out our Gift and Restaurant Guide.
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Con Edison Will Host Memory Championship in Union Square

This Saturday (March 16th), Con Edison will host the 16th USA Memory Championship at their Union Square Headquarters at 4 Irving Place. The Championship is an olympics of memory games that showcases people with some of the most extraordinary minds in the United States. See mental athletes compete in brain-challenging games, memorizing thousands of random digits, names, faces, and other information. The event is free and open to the public. Learn more.
Tocqueville Now Serving Sunday Dinner

Critically acclaimed neighborhood restaurant Tocqueville is now open for dinner on Sunday evenings. You can now enjoy a first class meal on Sundays between 5:00 pm to 9:00 pm. The new tradition also extends to Mother’s Day and Easter Sunday. Click here to view their special menus.
Power Meetup Spot Reopens in Style
The W New York – Union Square recently reopened it’s new, restyled Living Room – the hotel’s lounge and a meetup spot for high-power New Yorkers. The iconic space is the finish touch on a $15-million renovation of the hotel. The new aesthetic can also be seen in all of the hotel’s 270 renovated guest rooms, the famous nightlife venue Lilium and Todd English’s popular Olives rrestaurant.
- The Living Room
- Restyled W Guest Room
- Olives Restaurant
Parea Bistro reborn as Steak House called Parea Prime

Parea Bistro, neighborhood Greek restaurant and Harvest in the Square participant, has been reborn as Parea Prime specializing in steak. As part of the change, the restaurant has a new look, using dark wood and streamlined styling that included the removal of wine barrels that adorned the restaurant when it was Parea Bistro. The new menu features hand-selected U.S.D.A. Prime Dry Aged steaks and chops from Pat LaFrieda & Sons. In addition, they have added a full seafood raw bar. Check them out.
W New York – Union Square Gets Designer Robe

After an inspiring stay at the W New York – Union Square during 2012 Spring Fashion Week, Creatures of the Wind duo Shane Gabier and Chris Peters channeled their inspiration from the hotel’s ornate-meets-graphic interior into an exclusive robe for the Union Square hotel. The rose and orange silk peplum style robe can be worn as both a lounging piece and a layering garment for spring wardrobes. The robe is available in-room to guests staying in the Wow or Ewow suite or by contacting the hotel directly. A limited amount are available for purchase for $250. Contact Rachel Volante at 917-534-5902 for more information!
Make Your Friends Jealous @ UrbanSpace’s USQ Offices
UrbanSpace, the organization that brings local artisans to Union Square Park each holiday season, has moved into 5,000 square feet new offices at 80 Fifth Avenue. And they are looking for roommates! Continue reading
National Inventor’s Day

Today is National Inventor’s Day, as proclaimed by President Ronald Reagan in 1983 in recognition of Thomas Edison’s birthday. Thomas Edison, one of the United State’s prolific inventors in United States history (holding 1,093 patents), is perhaps best known for patenting the first commercially practical incandescent lightbulb. Edison also founded Con Edison, the electric company headquartered just off Union Square Park and a major investor in the small business community of our neighborhood. We are grateful for the support of Con Edison has provided to the neighborhood and the contributions of its founder. This blog’s for you Mr.Edison. Thank you!








